While searching for Affiliate program to use on this website I landed on Flipkart Affiliate program.For quite sometime I was not using Affiliate networks on this website.Below review of Flipkart Affiliate Program is based on my experience with them on this website.Along with experience sharing I have also outlined the flow and feature of it so that new users can make decision.
Flipkart Affiliate program – Sign up and Approval
Flipkart sign up process is easy.You will have to just enter your email id and password and accept Flipkart terms and conditions.After creating the account you can fill in additional details as mentioned below.Note I have mentioned only mandatory fields not all the fields.
- Personal details like Name,Contact Number (mobile number) and Address.
- You can also select Affiliate Type.There are two options Individual and Organization.
- Website information like Website URL and website type
- You can add as many websites as you want
It is worth mentioning that you should mention your Pan Number.If you have not mentioned Pan Number then 20% TDS will be deducted from your Affiliate earnings.You will have to send scanned copy of Pan Card to Flipkart for verification purpose.
If you have above document then getting started with Flipkart Affiliate Program should not be an issue.Pancard is not applicable for affiliates outside India.You can signup for the program using this link.(Link to Affiliate Program).
Flipkart Affiliate program – Payment Options
Flipkart offers two payment options Gift Voucher and Electronic Fund transfer.Using Flipkart Gift Voucher you can buy items from Flipkart website and pay using the Vouchers.You can use three vouchers in one order.The minimum payment threshold is 250 INR for Vouchers.The minimum payment threshold for EFT (Electronic Fund transfer) is 1000 INR.
If you have chosen EFT as payment option then you will have to provide Scanned Copy of cancel check.The cancel check should be of bank account you have mentioned in payment options.You will have to enter IFSC code and Bank Account number.
Along with above documents you will also have to fill up vendor declaration form.You can download vendor declaration form from Account page of your Affiliate account.You can upload these documents on the Accounts page.The only problem with Voucher payment method is validity.
The vouchers are valid for only one year from the date you received the payment.Also these are valid only for purchase made on Flipkart website.If you are fine with above two restrictions then you can select voucher payment method.I have played with both the options and have no issues with them so far.
Flipkart Affiliate program – Things you should know
I would like to point few things which may not be very obvious about the program.You may have to read the FAQ’s or browse though few pages to get the information.
- Flipkart pays you if a person clicks on affiliate link and makes the purchase within 24 hours.Also in between the person should not click on any other Affiliate link.So you may not get paid if someone does buy the item but not purchased it within 24 hours.It may seem unfair but the same is case with Amazon as well.
- Flipkart pays you if you refer someone to install Flipkart mobile app.But if the same person purchases something using mobile app you will not be paid.But if the person makes purchase from mobile app following a link on your website you will earn commission whether or not you have referred the person for app installation.
- If customer makes a purchase following your affiliate link but then returned the item as per Flipkart return policy then you will not be eligible for commission.
Flipkart Affiliate program – Affiliate Tools
Flipkart offers some Affiliate tools to help publishers increase their revenue.
- Flipkart Offers zone – It helps you display Flipkart offers on your website.
- Bestsellers widget – It displays bestsellers on Flipkart on your website
- Featured deals widget – It shows featured deals on your website
- Related Products – Displays product related to your webpage content on which widget is placed.
- Search widgets – Visitors of your website can search Flipkart for products using this widget
Apart from above widgets you can also create links to specific pages and products.The interface is simple and easy to understand.To use above widgets all you have to do is paste the Flipkart generated code on your website.These widgets can be created from with in Affiliate dashboard.
Flipkart Affiliate program – Affiliate Dashboard
Flipkart Affiliate dashboard is simple and easy to understand.You can see different reports like Traffic reports,Earning report,Payment History,Order report and App install reports.You can also download order report and App install reports.
On traffic report you can see referring pages.Referring pages are pages on your website containing affiliate links which the visitor clicked to visit Flipkart.This helps you see performance of different pages on your website.So far I have not faced any issues with reporting.The information displayed does serve my purpose.
You can also download product feeds and offer feed.I have not used them on this website and no longer planning to use them.Flipkart does provide API access to products and feeds for advanced users.
Flipkart Affiliate program – My Experience
I started using Flipkart Affiliate program on this website recently.It was used to complement post content.There are few posts on this website on which visitor may be interested in one particular product.I used Flipkart to display the product.The results were good.
I have also received payments from Flipkart both in form of vouchers as well as EFT.There was no issues regarding payments or cashing in the vouchers.Also using Flipkart on the pages did not impact Adsense earnings.There was some impact on page load times but that is not a showstopper.
Since Flipkart affiliate program was not my main revenue source anything from it was a bonus.Also it was not used on all the pages so I am unable to judge revenue potential of it.The conversion rate seems to be decent.Also Flipkart is leading online store website does help in conversion rate.
Flipkart Affiliate program – Who should use it?
If something works for me does not mean it will work for you or if something does not work for me does not mean it will not work for you.Flipkart Affiliate Program is most useful is your website is about products,product review or complements your website content.
The simple way to find out whether your website or webpage needs Flipkart widgets or links is to answer below questions
- Will the visitor be interested in buying anything after reading this post? For example if you write about any exam then visitors may be interested in buying books so you can place link to book on Flipkart.I use this on some posts
- Has the visitor landed on your website searching for buying tips or help in his decision to buy something
- Is majority of your visitors from India?
If answers to these questions are positive (Yes) then you can use Flipkart on those pages or website.You can also monitor clicks on those links and widgets.You can then decide whether you should continue using it on your website or dump it.
Are you planning to use it on your website? Feel free to share your thoughts and queries.